A few weeks ago, I had the opportunity to interview the creators of Aura Heels – please check out what co-owner Melanie had to say about her experiences with pole dance and being a pole entrepreneur:
Aura Heels was kind enough to send me a pair of their incredible shoes to test out, and I wanted to share my experience with all of you!
My particular pair arrived carefully packaged in their original Pleaser box, with helpful instructions on how to use the light controls, as well as a plug to recharge the shoes. I spent approximately 47 minutes squeeing, tottering around on our carpeted floors, and forcing my boyfriend to take video of me doing legwork on our couch, before I finally put them away and planned my next outing to a studio.
The Basics: Size, Height, and Style
My pair were constructed from a clear, lucite Pleaser platform, with a heel height of 7.5 inches. They feature clear toe and ankle straps, and like most Pleasers of this fashion, you can probably size down a half or even full size if you want them to fit a little tighter. I am a size 8, and my test shoes are also an 8, and they’re probably a tiny bit too big for me, so keep sizing down in mind when placing your order. The weight is approximately 4 to 4.5lbs total for the shoes – I very scientifically tested this by getting on my scale wearing them and also in bare feet.
Aura Heels does offer different styles, including some cool options with platforms that have clear windows in otherwise blacked out plastic, and they will do custom built options for other heel heights, if the 7.5 inch heel is not for you!
Aura Heels also offers a variety of light modes, including Rainbow, ColorBomb, SwapFlow, TiltFlow (my favorite), ShortPulse, Waterfall, Full Spectrum, Starburst, and SoundPower. I’ve put together a YouTube Playlist of their sample videos, so you can get an idea of what each mode looks like: http://youtu.be/pe6vX8-c6Tc?list=PLTSEkwQRjm00r0Py-eZA7bq4fUhD5jSG3
As for the color: it is SO bright! It’s super vivid, and absolutely eye-catching – the shoes make a huge impression, and people will stop to watch you! I brought them to two different studios, in classes with different women, and they made a big splash every time. I had girls asking to try them on, to take photos in them, and to just take photos of the shoes on me! (I’ve also had a few people ask to borrow them for photo shoots!)
I cycled through all of the modes offered with my pair, but I kept coming back to the TiltFlow, because it’s such a brilliant option. I love the way the colors shift as the shoes move, and they remain illuminated throughout the movement. The lighting in the room does make a difference in terms of how well the shoes show up on film: darker is better, and the faster your movement, the less the camera will pick up the different shifts, but you can TOTALLY see them in person.
The sole of the shoes do heat up a little from the light, which threw me off at first, but it never gets more than a little warm. The colors stayed true throughout a six minute, floor work heavy test dance that I did, and they performed just like any other shoe during my on-the-pole test. I’ve used them off an on for the better part of a week, and have not yet had to recharge them.
If you’re a heel-clacker, I’m not sure these would be for you, as I don’t know that the electronics could survive that kind of battering – most shoes that get clacked often seem to have a short shelf life, so I wouldn’t recommend it in these heels. I did one small clack, and they held up fine, but repeated wear & tear would probably take its toll like on any other shoe. Given that these heels can’t really be repaired if you clack them out of existence, it’s probably worth it to save your clacks for a less expensive heel.
The heels are pricey, but that makes sense to me, given the work that goes into their construction and programming. There is nothing else like them. The low end begins in the high $100’s, around $175, which is on par with some of the higher-end rhinestoned Pleaser options. Much of their range is in the mid $200’s, and the line tops out around $400 for their highest tier offering, the Limited Edition Galaxy Platform. Choosing your option has everything to do with which light mode you prefer: you can save money by choosing an option with just one light mode, instead of trying to go for one with multiple offerings.
Overall, I loooooooooooooooove these heels, and I am so stoked to have gotten the chance to play with them! They’re just the coolest thing I’ve seen in ages, and I am so excited to see Aura Heels getting more recognition from our community! They were recently at The Great Midwest Pole Convention, and received news coverage from local Chicagoland papers/tv outlets, and their web presence has been steadily growing these last few weeks! To shop their line, head to their Etsy Shop: https://www.etsy.com/shop/AuraHeels – find them on Facebook at: https://www.facebook.com/AuraHeels – stalk them on Instagram at: http://instagram.com/auraheels (@auraheels) – and watch their full line of videos on YouTube at: https://www.youtube.com/channel/UCa0fzz7HRvsJTGBqzPc_xcQ